Istituto Europeo di Design - IED

Curso de Verano en Design Thinking for Business Transformation (Design Thinking para la transformación de la empresa)

Istituto Europeo di Design - IED
  • Imparte:
  • Modalidad:
    Presencial en Barcelona
  • Precio:
    1.300 €
  • Comienzo:
    Julio 2024
  • Lugar:
    Biada 11
    Barcelona 08012
  • Idioma:
    El Curso se imparte en Inglés


The Summer Course in Design Thinking & Business Transformation is geared towards professionals who are interested in defining, shaping and implementing innovative strategies in their fields of expertise to bring added value for their companies.

The concepts of problem solving, creativity, co-creation and customer value are becoming crucial in any business strategy, helping to leverage new opportunities for growth, optimize business processes and build strong ties with the customer. Design thinking comprises a set of processes and work structures where people are the focus, fostering the development of key solutions in collaboration with all stakeholders.


This Professional Summer Course is designed for professionals working in Sales, Human Resources, Innovation, R+I+D, Marketing, Communications, business development, Design and Management departments willing to work at a strategic level.


Gain better insights on existing/future customers
Understand customer needs/problems and wants/emotions
Enhance company value by identifying and acting on new opportunities efficiently
How to lead teams through the creative process
Distinguish between experience phase and implementation phase
Prototype fast to clarify concepts and get valued feedback
Validate and sell the ultimate story to stakeholders

¡Infórmate ahora sin compromiso!


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