User Experience Design - Diseño de la experiencia del usuario

This course is an introduction to the fundamentals of UX Design, with a strong focus on digital product design, covering all the steps from the basic UX processes, from user interviews to prototypes and usability testing. Through the course you will be working on developing your own portfolio piece, which can be used to demonstrate your new skills immediately. Fully supported by expert mentors with access to industry leaders you will gain real life skills to equip you for success from day one.

BAU offers this intensive online specialisation course in collaboration with RMIT University in Australia with the aim of bringing the methods of this prestigious institution to design professionals in Europe.

User experience fundamentals, the Double Diamond, benchmarking, stakeholder management, personas, ideation and prioritisation, story boarding, research methods, planning and running user interviews, synthesis, affinity mapping, prototyping, wireframes, usability testing, presentations and portfolios.

UX Design
What is User Experience Design
Defining UX Design
Principles, frameworks and tools
Milestone: UX design challenge

Research and insights
UX Research best practice
Research methodologies
User interviews
Synthesis and insights
Milestone: UX research and synthesis

Concept refinement
Usability testing
Digital synthesis
Iterating on your design
Creating clickable prototypes
Milestone: Create mid-fidelity prototype

Brief and problem definition
Design briefs
Creating personas
Benchmarking
Milestone: Design brief and persona

Concept design
Ideation, sketching and storyboarding
Prioritisation techniques
Paper prototyping and digital wireframes
Milestone: Create low-fidelity prototype

Final presentation and what’s next?
The art of storytelling
From presentation to portfolio
Future of UX
UI fundamentals for hi-fidelity designs